MilletAfter less than three years of cross-border car manufacturing, the first SU7 pure electric sedan was officially launched yesterday, which cannot be separated from the strong support of Beijing authorities. Xiaomi Chairman Lei Jun said that without Beijing’s support over the past three years, manufacturing cars would have been unimaginable. It was Beijing, a fertile land for innovation, that gave birth to Xiaomi cars.
The official media Beijing Daily reported that Lei Jun made the above remarks after Xiaomi Motors’ SU7 launch conference in Beijing on the evening of the 28th.
Xiaomi’s headquarters and factory are both located in Beijing. Lei Jun has been elected as a delegate to the National People’s Congress and vice chairman of the Beijing Federation of Industry and Commerce for three consecutive terms. He frequently attends economic and industrial meetings invited by China’s top leaders and expresses his support for government decisions.
Shortly after the launch conference of Xiaomi Motors SU7, the official website of the Beijing Municipal Government published an article “Xiaomi Motors SU7 officially debuted in Beijing to achieve new results in smart manufacturing.”
The article mentioned that Lei Jun said that he initially set the (sales) target of Xiaomi SU7 to be one of the top three pure electric luxury sedans. Looking to the future, he has a big goal: to make Xiaomi one of the world’s top five automakers in 15 to 20 years.
The article also said that as a leading company in the technology industry grown up in Beijing, Xiaomi’s car manufacturing will undoubtedly bring new energy and new momentum to Beijing’s high-end manufacturing. At present, 70% of Xiaomi Auto’s parts come from the Beijing-Tianjin-Hebei industrial chain, which will promote smart manufacturing capabilities and industrial upgrading in the Beijing-Tianjin-Hebei region.
A reporter from Beijing Daily visited the Xiaomi Beijing Gigafactory and wrote that after increasing the production capacity to reach full production, the factory can produce about 40 Xiaomi SU7 units per hour, and a new car assembly every 76 seconds. Will be out of line.
In an exclusive interview with TMTPost, Lei Jun also said that these three years of car-making experience have made him realize that Beijing is still fertile ground for entrepreneurship and innovation. The past 14 years have given birth to Xiaomi and many innovative companies, and this time it has also given birth to Xiaomi Motors. Without the support of the Beijing Municipal Government, it would be unimaginable to accomplish all these things within 3 years. This is an extremely complex system project. “I think the local government in Beijing has made a huge contribution.”
He thanked the Beijing municipal government for its support and pointed out that Xiaomi has set up a mobile phone factory in Changping and an automobile factory in Yizhuang. Both of these are very modern factories.investAll very big. “Our goal is to promote smart manufacturing in Beijing.”
The Beijing Economic and Technological Development Zone Management Committee released a document in January revealing that Xiaomi Motors, which settled in the Beijing Economic and Technological Development Zone in November 2021, has reached a milestone. Amid growing demand to “launch Xiaomi Motors as soon as possible”, “the launch of Xiaomi Motors in 2024 is imminent.”
The article emphasizes that as it “spoke” for the launch of “Maxima”, Beijing Economic and Technological Development Zone will also fully promote the production and smooth launch of Xiaomi cars.
The 2022 Beijing Municipal Government Work Report clearly states that Xiaomi Automobile will be promoted to start manufacturing; In the list of Beijing’s “3 100” major projects in 2023, Xiaomi Smart Factory is on the list.
According to reports from mainland Chinese media, Xiaomi’s move to make cars overseas is not as easy as outsiders thought. In January 2021, at the request of the Board of Directors, Xiaomi Group began to seriously study the electric vehicle industry. On March 30 of the same year, Xiaomi announced on the Hong Kong Stock Exchange that its board of directors formally approved the establishment of a smart electric vehicle business project, and Lei Jun personally led the team to build the car. Did.
Moving from being a mobile phone manufacturer to making cars, the biggest problem facing Xiaomi in China is gaining qualifications to make cars.
On November 15, 2023, in the 377th batch of “Road Motor Vehicle Manufacturers and Product Announcement” released by China’s Ministry of Industry and Information Technology, a Xiaomi brand pure electric sedan suddenly appeared. The reporting company is BAIC Motor Off-Road Vehicle Co., Ltd., and there are also the words “Beijing Xiaomi” on the product tail label. In other words, Xiaomi’s cars finally borrowed BAIC’s production capabilities.
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