Earlier this month, former South Carolina Governor Nikki Haley announced her withdrawal from the Republican primary the day after Super Tuesday.bidenThe campaign team launched its latest digital campaign advertising today (29th) to garner the votes of Haley supporters.The Washington Post analyzed that this wave of advertising is one of the campaign strategies of the Biden campaign team to win over those Who are not ready for it?voteto the former presidenttrumpOf Republican voters.
The director of the Biden campaign team pointed out that this wave of advertising, spending more than 1 million yuan, will be intensively broadcast in multiple battlegrounds for three weeks through digital platforms such as Meta and YouTube. Since Biden delivered the State of the Union address to Congress on March 7, the campaign team has budgeted 30 million yuan for a six-week advertising campaign.
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The latest ads include video of Trump teasing Haley during a rally, and Trump telling the media “You don’t have to rely on Haley’s supporters to get elected.” The ad’s narrator says: “If you voted for Harry, Trump doesn’t want your vote. Save America, join us.”
The report states that ever since Haley has withdrawn from the election, the Biden team has been hinting at Haley’s supporters and donors.
When Haley announced her withdrawal from the race, Biden released a statement saying that Haley was willing to tell the facts about Trump, including that Trump has always been disorganized, unable to differentiate between right and wrong. Are unable to, and Trump bows to Russian President Vladimir Putin.
“Trump has made clear he does not want Haley supporters. I want to make it clear that my team welcomes them,” Biden said in a statement.
The Biden campaign team director said Jeffrey Katzenberg and Rufus Gifford, who are responsible for election fundraising, have contacted people in Haley’s inner circle and hope to have her join the Biden camp in the coming weeks or days. Will be recruited for. Haley supporters may have been specifically targeted for election fund-raising.
Based on polling results in several states, the Biden campaign’s analytics department used ZIP codes to identify districts where Haley won over Trump, hoping to target Haley supporters who are older, Those who have college degrees and mostly live in the suburbs. Haley did not support Trump after withdrawing from the election.
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