TeslaChinese officials announced on the 21st that the price of the Model Y long-range version has been increased by 2,000 yuan (RMB, same below, about US$281.3), and the current price starts at 304,400 yuan (about US$43,000) . In just half a month, the prices of Tesla China’s entire range of Model 3 and Model Y models on sale in the Chinese market have increased.
In the past two weeks, Tesla China has raised prices three times: the Model Y high-performance version was the first version to raise 14,000 yuan on October 27, and the current price starts at 363,900 yuan; On November 9, Tesla China adjusted the prices of Model Y all-wheel drive long-range version and Model 3 long-range refreshed version again, increasing the prices by 2,500 yuan and 1,500 yuan respectively.
In less than five days, Tesla China increased the prices of Tesla Model 3 rear-wheel drive refreshed version and Model Y rear-wheel drive version by 1,500 yuan and 2,500 yuan respectively on November 14.
After three price increases, Tesla China pointed out that the increase is not over yet. The Associated Press reported that a salesperson at a Tesla Experience store said the price would increase again. “This price increase is actually a ‘price correction’ compared to the price cut in August. On the one hand, Tesla’s sales are good, and on the other hand, Tesla’s sales are good. On the one hand, the pressure on the production line is very high And production costs are also increasing. In our view, an increase in prices is inevitable.”
Cui Dongshu, secretary general of the Passenger Car Association, believes that “Tesla’s three consecutive price increases are directly related to costs.BenefitIncreasing pressure is the root cause of rising prices. , Industry insiders also said that with the continued strong sales performance in China, Tesla China has temporarily chosen the latter between “sales” and “profits”.
Tesla’s third-quarter financial report shows that Tesla achieved revenue of US$23.35 billion in the quarter, an annual increase of 9%; GAAP net profit was US$1.853 billion, a year-on-year decrease of 44%; grossRate of interestIs 17.9%. Tesla’s gross profit margin has declined for four consecutive quarters.